Ubiquity Lab

Removery appoints Ubiquity Lab as its Australian PR agency

We’re pumped to announce that Removery, the world leader in laser tattoo removal, has appointed Ubiquity Lab as its Australian PR agency.

We’re pumped to announce that Removery, the world leader in laser tattoo removal and fade services, has appointed Ubiquity Lab as its Australian PR agency.


Headquartered in Austin Texas, the market-leading company has grown to include more than 50 locations across the globe – and recently added Australia to its line-up.


Removery was born from the partnership between four of North America’s largest and most trusted tattoo removal businesses. It is the largest specialist provider of its kind in the world.


And Removery has big plans for the next five years: to expand its offering to more than 250 tattoo-removal clinics across Australia and North America.

Removery Studio Lobby Photo

The company’s Australian co-founder Chris Chambers says: “We’re excited to see Removery launch in Australia. The demand for quality and effective tattoo removal and fade services is growing exponentially.


“People will now be able to remove tattoos from their bodies effectively – whether it’s fading or complete removal of unwanted work, or making room for new art.


“Removery has ambitious growth plans and will look to expedite its retail footprint over the next year, particularly across the eastern seaboard, with several store launches to be announced soon in VIC, NSW and QLD.

“Earned media is an absolutely critical part of the strategy, and we’re excited to partner with the ULab team to build our brand and create a new category.”

ULab’s director of PR and communications Kirilly Mallard is thrilled about both partnering with “a global category disrupter with impressive growth plans” and this new direction for ULab.


“We’ve been offering ad hoc PR and comms support for some time, but overwhelming client demand led us to accelerate the official launch of our PR division,” Kirilly says. “Our Removery win – along with several other clients to be announced imminently – has fuelled our growth.


“For too long, there’s been a disconnect between corporate affairs and marketing. Our data-led model has really resonated with clients who want one best-in-class agency that can integrate a sophisticated marcomms strategy.

“We’re going to help ensure ‘Removery’ becomes part of Australia’s tattoo removal vernacular.”
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